What is more important content or design?

Over the weekend a friend of mine posted the link to a Weight LIft Performance Standard website, basically it shows for your body weight what the untrained, novices, intermediate, advanced and elite athletes would lift.

Now this website is basic, with no design, just a very good site structure, and AWESOME CONTENT (to me).

Although I am a be fan of good design, and love looking and using beautifully designed websites, the number 1 priority has to by useful, relevant content that people want to share.

I have blogged twice now about the Weight LIft Performance Standard website, and shared it on FAcebook and Twitter, as have the 5 people i emailed the link to. This is the best link building strategy ever.

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